Apefest

Lisbon 2024

For the second year in a row, we partnered with Yuga Labs, one of the leading player in the web3 space, to shoot their main brand’s iconic yearly flagship event: Bored Ape Yacht Club’s Apefest.

After a memorable 2023 edition in Hong Kong, Apefest took over Lisbon in 2024, gathering BAYC’s global community for three days of unique activations, great food and drinks, epic concerts and much more. Hired by Jack Morton Worldwide, we produced all videography and photography for the event, marking our very first international project.

Over the course of five days, we captured everything from games and fairs, to parties and live music shot across ten different locations around Lisbon. Combining sophisticated special effects, drone shots and one-of-a-kind animations, we created a series of six engaging videos for Apefest’s social media platforms, all delivered with a 24-hour turnaround.

The highlight was the epic team we pulled together for this project — a total of nine experienced videographers, photographers and editors from seven different countries who brought their expertise and vision to make every shot stand out.

The most glorious behind-the-scenes video

A large indoor concert with a crowd facing a stage and a giant red moon hanging above, surrounded by lighting and pyrotechnics.
A DJ is wearing black sunglasses and a black jacket, using turntables and a mixer in a dark nightclub with purple and blue lighting.
Close-up of a person putting on a checkered wristband with a group of people in the background at a dark event.
Silhouette of a man with braided hair in racing gear against a large illuminated moon with colorful stage lighting.
Group photo of diverse people outdoors on grass, with trees and a large monkey mascot, some individuals wearing matching t-shirts and sunglasses, exhibiting cheerful and playful poses
People gathered at a bar with a neon red 'BAR' sign in an indoor setting with a ceiling, plants in the foreground, and a bar cabinet with bottles in the background.
A group of people posing together for a photo indoors, with a large sculpture of a gorilla and a totem pole behind them, some of the group members are making peace signs and smiling.
A painted window on a beige wall depicting a hand holding a glass of dark beverage, with a sign beside it that says 'We're OPEN, Just knock for booze'.
Crowd of people at a concert or event, looking upward with some recording or taking photos, illuminated by blue lighting, with a spotlight in the background.
People playing beer pong on a grassy field during an outdoor event, with many others socializing and enjoying activities near a wooden building and surrounded by trees.
People walking past a large colorful mural mural featuring stylized drawings of women, an octopus, a clock, and other abstract elements.
Bananas falling through the sky.

Hong Kong 2023

2023 marked the first time the event was ever held outside of the US. Featuring performances from MC Jin and DJ Soda, the main event was hosted in Kai Tak Cruise Terminal, PMQ and other venues throughout the city. We were with the creation of all screen content as well as photography and video production for the whole event highlights.

A black BMW electric car with neon green lettering that reads "BMW x ARTIST" on the side, parked at night against a city skyline with illuminated buildings and red flags in the background.
Large inflatable monkey in Hawaiian shirt reclining with a city skyline in the background.